What is Japanese Permanent Hair Straightening?
Developed in Japan in the 1990's IHR stands for Ionic Hair Retexturising. IHR or 'Japanese Permanent Hair straightening' is a long lasting and effective hair relaxing treatment for naturally coarse, wavy or curly hair. There are several types of treatment, but the most common used are IHR and Yuko hair systems.
What Is Brazilian Keratin Treatment?
Originating in Brazil, Brazilian Keratin Treatement or BKT uses a combination of natural Keratin protein and preservative formaldehyde applied with heat and straightening to repair and condition hair right down to the cuticle, leaving hair glossy, soft and strong for 2-5 months.